Dept. of Management Studies

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  • Course Description

Program Name Bachelor of Business Administration (BBA)
Level Under Graduation
Program Specific Enquiries 0863-2344731
Admission Enrollment and General Enquiries 0863-2344777, 1800-425-2529
HoD Contact Number 9963636699

Programme Specific Outcomes (PSOs)

PSO1: Developing functional and general management skills to achieve individual and organizational goals.

PSO2: Analyse skill and knowledge gap required in contemporary managerial domains in updating social and technical analysis.

Programme Outcomes (POs)

PO1: Apply managerial, functional theories and practices to develop strategies in solving contemporary business problems.

PO2: Apply knowledge of Business Communication, Mathematics, Economics and Accounting in the process of business administration.

PO3: Identify and Analyze Psychological, Environmental, Legal, Ethical Practices of Business Administration and developing Leadership ability.

PO4: Imbibe technology enabled analytical skills for empirical based decision making.

PO5: Incubating innovation and creativity through developing entrepreneurial skills.

PO6: To encourage and promote the zeal of students towards higher education and research.

I Year (R17 Regulation)

I Semester

Code Subject L T P To C
17BB101 Business Communication-I 4 - - 4 4
17BB103 Business Mathematics 4 - - 4 4
17BB105 Financial Accounting 4 - - 4 4
17BB107 Micro Economics 4 - - 4 4
17BB109 IT Tools for Business 4 - - 4 4
17BB111 Principles and Practice of Management 4 - - 4 4
                   Labs :
17BB113 English Proficiency course -I - - 4 4 2
Total 24 - 4 28 26
                  
I Year (R17 Regulation)

II Semester

Code Subject L T P To C
17BB102 Business Communication-II 4 - - 4 4
17BB104 Cost Accounting 4 - - 4 4
17BB106 Business Psychology 4 - - 4 4
17BB108 Macro Economics 4 - - 4 4
17BB110 Business Statistics 4 - - 4 4
17BB112 Geography and Environmental Studies 4 - - 4 4
                   Labs :
17BB114 English Proficiency course -II - - 4 4 2
Total 24 - 4 28 26
                  
II Year (R17 Regulation)

III Semester

Code Subject L T P To C
17BB201 Business Environment 4 - - 4 4
17BB203 Management Accounting 4 - - 4 4
17BB205 Indian Banking & Insurance 4 - - 4 4
17BB207 Business Laws 4 - - 4 4
17BB209 Business Research Methods 4 - - 4 4
17BB211 Business Ethics & Corporate Governance 4 - - 4 4
                   Labs :
17BB213 Soft Skills Lab - - 4 4 2
Total 24 - 4 28 26
                  
II Year (R17 Regulation)

IV Semester

Code Subject L T P To C
17BB202 Marketing Management 4 - - 4 4
17BB204 Business Finance 4 - - 4 4
17BB206 Human Resource Management 4 - - 4 4
17BB208 Operations Management 4 - - 4 4
17BB210 Direct Taxation 4 - - 4 4
17BB212 Company Law 4 - - 4 4
                   Labs :
17BB214 Professional Communication Lab - - 4 4 2
Total 24 - 4 28 26
                  
III Year (R17 Regulation)

V Semester

Code Subject L T P To C
17BB301 Strategic Management 4 - - 4 4
17BB303 Goods & Service Tax(GST) 4 - - 4 4
17BB305 Entrepreneurship Development 4 - - 4 4
17BB307 Organizational Behaviour 4 - - 4 4
  Specialization-I 4 - - 4 4
  Specialization-II 4 - - 4 4
                   Labs :
17BB337 SIP Review - - 4 4 2
17BB339 Analytical Skills for Managers-I - - 4 4 2
Total 24 - 8 32 28
                                                         V Semester Electives
 Marketing :
17BB309 Marketing Research
17BB311 Retailing Management
17BB315 Sales & Distribution Management
17BB313 Consumer Behavior
 Finance :
17BB317 Security Analysis and Portfolio Management
17BB319 International Financial Management
17BB321 Banking and Financial Services
17BB323 Financial Markets and Institutions
17BB325 Project Finance
 HR :
17BB327 Industrial Relations and Labour Laws
17BB329 Talent Planning and Acquisition
17BB331 Learning and Development
17BB333 Talent Management & Succession Planning
17BB335 Industrial and Organizational Psychology
                  
III Year (R17 Regulation)

VI Semester

Code Subject L T P To C
17BB302 Enterprise Resource planning 4 - - 4 4
17BB304 Project Management 4 - - 4 4
17BB306 Operations Research 4 - - 4 4
17BB308 Digital Marketing 4 - - 4 4
  Specialization-III 4 - - 4 4
  Specialization-IV 4 - - 4 4
                   Labs :
17BB338 Management Thesis - - 4 4 2
17BB340 Analytical skills for Managers-II - - 4 4 2
Total 24 - 8 32 28
                                                         VI Semester Electives
 Marketing :
17BB310 Innovation and Product Development
17BB312 Advertising & Brand Management
17BB314 Services Marketing
17BB316 Tourism Marketing
 Finance :
17BB318 Financial Derivatives
17BB320 Mergers & Acquisitions
17BB324 Foreign Exchange & Risk Management
17BB322 Strategic Financial Management
17BB326 Commodities Market
 HR :
17BB328 Performance and Compensation Management
17BB330 Strategic and International HRM
17BB332 HR Analytics and Metrics
17BB334 Organization Development and Change
17BB336 Leadership & People Management
                  
    L=Lecture;    T=Tutorial;    P=Practicals;    To=Total; C=Credits;

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